Applying top paying keywords in your website is quite similar to Search Engine Optimization. However, there are many differences as well. I have done in-depth research on the subject. On the basis of that research, I have marked the points you need to keep in mind while optimizing your website for maximum payouts through highest paying Adsense keywords.

There are two types of optimizations that you need to follow to make a web page search engine optimized. Same is the case with Adsense Optimization.

Internal Optimization : Internal Optimization includes Meta tags, Title Text, Optimization of content, and internal linking of your website. Here we will learn how to increase relevancy of ads and how to inject keywords that will help you get high paying ads. Internal Optimization has a high impact on the relevancy of ads and CTR.

External Optimization : This includes the web pages that are giving links to you (external profile of your website), anchor text being used to link your website, and many more variables that search engines use to evaluate the authoritative importance of a web page. External Optimization helps bring relevant traffic to your website and enables you to earn more by getting more CTR (Click Thru Ratio).

High Paying Keywords refer to those keywords on which the advertisers bid madly, and are ready to pay (more than average) per click to anybody who fetches them the target traffic. Keywords are the search phrases that belong to a specific industry. For example, "Student loan" belongs to Finance or Loan industry. Some industries are highly populated with Advertisers and competitors while others are not. And those keywords are called High Paying Keywords.

What is Max Cost Per Click (CPC)?

Cost-per-click suggested by the tool to get first ad position on this keyword. This is a good estimation of what the highest cost per click is for the given keyword.

What is Avg CPC?

Average cost-per-click suggested by the tool for highest bidder. Because ads are rotated and bids are automatically lowered to match the next ad, this is the average cost than the highest bidder would pay for one click. This is a good estimation of your average cost for one click.

The CPC rates are guaranteed to be the same as returned by Google Adwords Traffic Estimator tool on the day of compilation.